ITS - EMO - 002 - Introduction to International Marketing

Content
4 modules
Rating
Instructor
Thomas Smith

Description

International Trade Specialist Accreditation

Export Marketing Operations Module

Learning Unit 002

Introduction to International Marketing

1) Introduction
2) Marketing Concepts
3) Marketing Mix
4) Marketing Plan
5) Further Reading

Objectives

To Understand the purpose of International Marketing in a company's export activity.

Learning Credits

Contact Hours
5.0

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1.
LU_EMO_002_Intro_Marketing
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2.
Access Discussion forums for ITS - LU - EMO - 002 International Marketing
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3.
PDF Unit Summary - ITS-EMO-001 Introduction to International Marketing
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4.
OE_EMO_002
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Added over 4 years ago, by Joanne
This unit refreshed me with some basics in International Marketing. The questionnaires in the additional resources were quite helpful in designing an International Marketing Plan.
 
Added over 4 years ago, by Trisha
thanks
 
Added almost 5 years ago, by Kristelle
There was a glitch with the exam on module 2. I had to keep retrying the exam again and again before it would save my results.
 
Added about 5 years ago, by Gabriella
Good support materials and topic overview
 
Added about 5 years ago, by Anonymous
Well presented and delivered to the benefit of the participants.
 
Added about 5 years ago, by Tricia
Thankful for the information
 
Added about 5 years ago, by Carol
GOOD
 
Added about 5 years ago, by Anonymous
Definitely reviewing this module
 
Added about 5 years ago, by Anonymous
Excellent
 
Added about 5 years ago, by Mandisa
N/a

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